A very small business with one or two users might be able to get away with free Gmail accounts and some alias+forwarding rules. Google Workspace essentially allows your employees to have their own Gmail accounts with email addresses with your business domain name (example: ). We also try to be at that level with our SaaS tool support. Kinsta spoiled me so bad that I demand that level of service from every provider now. One of the best things about Google Workspace is you basically get an enhanced ad-free version of the online email client you’re probably already using. It’s no surprise as Gmail has been around since 2004 and now boasts over 1.2 billion users. Here’s what it includes: GmailĪccording to Litmus, Gmail leads the way as the most popular email client, with a whopping 26% of the market share based on open rates. For many of you, the basic plan is probably all you’ll ever need. We utilize the Basic Google Workspace plan for our employees here at Kinsta. Google Workspace has three different plans you can use (of which we’ll dive into a little later on). In fact, you’re probably already using or are familiar with some of them. It also includes a variety of apps and features that can come in quite handy.
However, Google Workspace is much more than just email. We primarily recommend Google Workspace for clients that are needing email hosting for their business. This was formerly known as Google Apps, till it was re-branded in late 2016. Google Workspace is Google’s suite of intelligent apps. Unparalleled Benefits of Google Workspace.